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Showing posts from April 24, 2011

Business Card Title

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A startup has many challenges - market, cash flow, competition, support, hack attacks, attrition, power cut, hunt for the perfect coffee - add one more to the long list - Business Card Title.

Today, Sangeeta and I had a chat on IM ( yes we are in the same office - long story :) ) regarding what will be the title. We cannot have traditional roles like CxO, X Manager etc. - as in a startup you have to specifically generalize.

When we started ApartmentAdda, I had a short title on my Business card - Chief. - with a period at the end. I was ragged for 15 minutes by one committee when I had gone for a demo. Also later Sachin who was our Product Innovation Lead - used to tease me - Chief What?

So when we went for a reprint had it printed as Chief, Technology. That explains one aspect of my job - the primary role. But there are lot other things I handle daily - support, IS, patching, backups, opening office, UPS rationing, analytics, accounting, server, domain renewals, organize team outings...

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